Nicole Powell
Why you need a strong brand mission statement (and how to write one)
If you are anything like me, you pour your heart and soul into your business, and it is essentially an extension of YOU. Infusing your...
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Nicole Powell
- Mar 1, 2021
- 2 min
Brand Messaging Strategy: A MUST HAVE to be a true BRAND
“What does your company do?” When someone asks you this question, how do you respond? Better question... When someone asks, "Who is your...
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Renae Golden
- Feb 23, 2021
- 4 min
How to Niche to What You Love
How do you stand out as a business? Whether you are just getting started or have been in business for a while, finding your niche - the...
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Julia Esplana
- Feb 4, 2021
- 4 min
6 Tips to Achieving Authenticity in Your Social Media Marketing
Being real and creating authentic content can form a deeper connection with you and your customers, encouraging brand loyalty.
But how...
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Nicole Powell
- Feb 1, 2021
- 3 min
Two mistakes getting in between you and great marketing
I talk to fellow business owners all the time, who are either clients, friends, or partners. After reflecting on these conversations, I'm...
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Nicole Powell
- Oct 21, 2020
- 3 min
5 Signs You Need to Update Your Brand
Five signs that it may be time to update your brand, and are best tips on how to effectively rebrand.
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Renae Golden
- Oct 21, 2020
- 3 min
The Ultimate Style Guide Cheat Sheet
Your style guide is the foundation of your brand & documents how your brand will be displayed through colors, fonts, imagery, and logos.
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Renae Golden
- Oct 21, 2020
- 2 min
How to Create a Mood Board for Your Brand
Create a mood board to get inspired for your branding and visually represent your brand with colors, images, and even textures.
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Nicole Powell
- Sep 22, 2020
- 3 min
Four Easy Steps To Finding Your True Brand
This is the quick version of the business to brand transformation. We walk you through the four stages to find your voice as a brand - from
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Nicole Powell
- Sep 21, 2020
- 5 min
You Need To Have This In Your Marketing Toolkit
I have and always will liken websites and social media pages to dating profiles. If you're trying to attract someone, you would put the best
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Nicole Powell
- Aug 17, 2020
- 5 min
How to write captions that represent your brand
Here are some tips to help you zero in on your brand persona, so you can write captions with a clear voice.
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Nicole Powell
- Aug 10, 2020
- 4 min
A guide to creating a beautiful color palette for your brand.
Selecting a color palette for your brand should be insanely fun considering the millions of color options in the world; however, many...
210 views0 comments
Nicole Powell
- Jul 14, 2020
- 4 min
The Brand Audit: The Who, What, When and Why You Need One NOW
"We cannot solve our problems with the same thinking we used when we created them." - Albert Einstein This quote from Albert Einstein is...
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Nicole Powell
- Apr 15, 2020
- 2 min
Business or Brand: Which one do you want to be?
I get this question a lot. What's the difference between a business and a brand, and how do I become one? Lucky for you, I absolutely...
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