Kate Schoen
How to Market on Top Social Media Platforms
Having a presence on social media may be one of the most important ways to get your brand and company out there.
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The Marketing Lab Blog
The Source For Marketing Tips Tailored for Entrepreneurs
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Alice Marjorie Campbell
- Aug 2, 2021
- 3 min
3 Ways to Leverage Video Content for Your Business
Here are three tips on making the most out of the tools the varying video-sharing platforms offer you.
55 views1 comment
Nicole Powell
- May 24, 2021
- 8 min
The 3 Core Elements of the Perfect Instagram Caption
The right captions can help drive traffic to your campaign, offer, website and increase engagement.
1,629 views0 comments
Renae Golden
- Apr 19, 2021
- 4 min
Create Engaging Pinterest Content With These 3 Tips
Each social media platform is unique, and what performs well on one may not work for another. Pinterest is no different, which is why we...
79 views0 comments
Renae Golden
- Apr 6, 2021
- 3 min
The Truth About Hashtags
Hashtags got you down? When it comes to hashtags, there can be a lot of confusion about which to use, which not to use, where to put...
76 views0 comments
Nicole Powell
- Mar 24, 2021
- 2 min
The #RealTalk on Buying Followers on Instagram
It could be very tempting. It's so easy, right? Instant followers with no work on your part. Perfect scenario? I say no way, my friend....
49 views0 comments
Nicole Powell
- Mar 15, 2021
- 4 min
Instagram Story Ideas for People Who Do NOT Like Being on Camera
Instagram Stories are the perfect place to engage with your followers and increase your brand’s awareness. 500 million people (you heard...
169 views1 comment
Nicole Powell
- Mar 8, 2021
- 3 min
How to Create Content Pillars for Your Brand
Are you staring at your blinking cursor, with no idea of what to write for your next social media post? We’ve all been there and know how...
370 views0 comments
Julia Esplana
- Feb 15, 2021
- 2 min
Don't Repost Other People’s Content Until You Read Our 4 Must-Do's
Did a customer post a photo of your product or service? Or, did you see another user's image that totally fits your brand? Before you...
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Julia Esplana
- Feb 5, 2021
- 4 min
6 Tips to Achieving Authenticity in Your Social Media Marketing
Being real and creating authentic content can form a deeper connection with you and your customers, encouraging brand loyalty.
But how...
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Nicole Powell
- Oct 21, 2020
- 2 min
Is your social media working?
Is your social media working? When it comes to measuring success, it’s critical to consider the real results in your business.
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Renae Golden
- Oct 21, 2020
- 2 min
Drive Engagement with Custom Instagram Stickers
Custom Instagram stickers are an amazing way to maintain your brand personality on social media and drive more engagement with your audience
43 views0 comments
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- Sep 16, 2020
- 2 min
The One Thing You Need To Make An Impact With Social Media
I was driving to a recent client meeting when a song by Maren Morris shuffled on. As a huge self-proclaimed marketing nerd — I was...
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Renae Golden
- Sep 12, 2020
- 3 min
WARNING: Do Not Do These 5 Things on Social Media
When it comes to social media, it’s just as important to know what not to do as it is to know what to do. Part of our passion for...
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Nicole Powell
- Aug 17, 2020
- 5 min
How to write captions that represent your brand
Here are some tips to help you zero in on your brand persona, so you can write captions with a clear voice.
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Nicole Powell
- Jul 28, 2020
- 3 min
Learn to love social media again with these 3 tips
Do you feel like all the social media rules, tips, tricks, blogs, articles, do's and dont's are just too much and so confusing, so you...
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Nicole Powell
- Jul 21, 2020
- 2 min
IG Video Anxiety: It's Real, and Here's How You Overcome It
Don't you just hate it when you watch an IGTV video or a story, and the person is just so gosh darn perfect on camera? You ask yourself,...
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Nicole Powell
- May 12, 2020
- 3 min
5 Tips to Writing Captions
Have you ever stared at that blinking cursor on your screen and agonized over what to say? Believe me, you are not alone. By far one of...
28 views0 comments
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- Apr 15, 2020
- 3 min
How to use Humor to Drive Engagement in Social Media Marketing
Could humor be the key to your success on social media? This is a question I asked myself often during the second year of my Master’s...
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Nicole Powell
- Mar 25, 2020
- 3 min
Our Favorite Design Apps for Instagram Stories
Are you using Instagram Stories for your business? If you’re not, you could be missing out on a big opportunity to engage your clients...
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