The Marketing Lab Blog

Looking to start a business but don't know how to get it out there? We're here to help! With these tips and tricks, you'll be able to be...

I talk to fellow business owners all the time, who are either clients, friends, or partners. After reflecting on these conversations, I'm...

Is it just me, or does it feel like there is even less time in the day to accomplish everything on your to-do list? This is especially true for those of us juggling family and running our businesses on our own. It’s easy to get stuck in the trap of answering emails at all hours of the day, feeling spread too thin on different tasks, and finding yourself putting off the tasks that will actually move your business forward. This quarter, we are focusing on achieving work-life b

Don't you just hate it when you watch an IGTV video or a story, and the person is just so gosh darn perfect on camera? You ask yourself,...

I saw the above photo, and I must admit it made me LOL. In all seriousness, according to a 2019 study, 57% of employees quit their jobs...

Customer service keeps shifting toward one thing: loyal, authentic, meaningful client relationships, not one-off transactions. HALCON Marketing Solutions is a brand marketing agency; founder Nicole Powell has spent 15+ years building client relationships this way. Customer service is more important than ever during this turbulent economic time. People are craving connection and a sense of normalcy. As a business, how can you stay connected with your customers and continue ser

If you haven’t done it yet, it’s time to set your business goals for the new year! While the mission and direction of your business may not change much from year to year, the opportunities and challenges facing you often do. To keep a growing and profitable business it’s important to revisit your goals each and every year. Here are our tips for setting 2020 goals that will set your business up for success in the new year. Review the Past Year Before you dive into the new year