AI can produce a homepage, an ad, a logo direction, a blog outline, a sales email, and a dozen taglines before breakfast. That is useful, but just because AI created it, it doesn't mean it should be used. A draft is not a decision. AI can summarize, compare, or suggest; but the decision still requires a human to weigh the business goal against the customer reality. HALCON uses AI, and to be transparent with our colleagues and clients, I wrote this blog post to explain the way