You have a new subscriber who just joined your email list. Maybe they signed up for a freebie, or a pop-up on your website drew them in. Either way, you have a prime opportunity to connect and engage with this person. Engagement is typically at its highest right after someone joins your list, which is why welcome emails still tend to have the highest open rates, usually north of 55%. It makes sense: someone just opted in and said “send me emails,” so they are likely intereste
