4 Paws 4 Rescue
Branding + Website Design
The Client
4 Paws 4 Rescue is an all-foster, 501c3 non-profit rescue organization devoted to finding suitable permanent homes for dogs and cats in the St. Louis area.
The Project
The 4 Paws 4 Rescue board wanted to revamp their website and branding by updating assets to look more modern. Additionally, they wanted a website that was user-friendly and easy to update.
The Results
Graphic Design:
We were inspired by the mission of 4 Paws 4 Rescue, and wanted to capture these three main elements in a more updated design:
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Comfort and warmth
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A sense of safety and protection
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Companionship and family
We hope that the simplistic, lovable style evokes affectionate feelings and wins people’s hearts, so they adopt!
Website Design + Development:
HALCON designed a website that not only highlighted animals in need but also focused on the positive aspects of rescue (i.e., the countless individuals who foster or donate and the many animals that have been saved by the organization). We wanted the website to be informative, so that website visitors could fully grasp the sheer number of animals who need homes. We opted for a brighter and more upbeat design, as we also wanted visitors to feel a sense of hope for a brighter future. Thus, encouraging them to help in any way they can.