Branding + Website Design and Development
Therapeutic Playtime is a St. Louis Pediatric Therapy center focused on providing quality and exceptional therapy services for children and young adults.
To create a logo that was inspired by the previous design, but updated enough for their new clientele in addition to a website that properly displayed the center’s services and programs in an easily digestible manner for parents.
Therapeutic Playtime’s new logo pays homage to the previous logo, but is more modern, cleaner and bright. We updated select elements to match an equally modern, welcoming and fun website. The base comes from the first letters of (T)herapeutic (P)laytime with a silhouette of kids and a rising sun in the background as an homage to the previous logo and for added color. We removed the rainbow from the previous logo to provide a more compact design ideal for various platforms.
After a lot of hard work and early morning content writing sessions, we launched an incredible website for Therapeutic Playtime. We enhanced the features and design elements of the site and improved its navigation and flow allowing for a better user experience.