Image by Dan Counsell

Content
Marketing

ARE YOU READY TO LEVEL UP YOUR MARKETING
COLLATERAL, GAIN CONFIDENCE IN YOUR BRAND, START WELCOMING THE OPPORTUNITIES YOU DESERVE AND
FINALLY CHARGE YOUR WORTH?

While a picture is worth a thousand words, captivating and memorable graphic design can be the catalyst for increased revenue for a multitude of businesses. Creating content customized for each platform and optimized across all channels is key to building a professional brand. 

Top 3 Reasons

Why Graphic Design and Content Marketing Is Important For Your Business

01

Consistent + Cohesive + Top-Notch Content Legitimizes Your Business and Fosters Credibility

Have you ever Googled a business only to find their website is dated or their social media imagery looks unprofessional and sloppy? You automatically make judgements about this business without ever stepping foot inside, right? First impressions are key and in this digital age, customers base many of their decisions based on your online presence. In order to look professional, it is important to have consistent and cohesive design across all channels.

02

Unique and Custom Content Helps You Outshine the Competition

Your company’s branding and graphics is one way to differentiate yourself from your competition. Consistent content creation highlighting your products and services and how they solve your customers’ problems is the key to building a dedicated following of people who trust your brand and believe in your message.

03

Stunningly Designed Content is A Key Tool in Telling Your Brand Story

Every business has a story to tell, and how you tell it is crucial. Avoid novels full of text. Instead use a mix of copy and design to effectively tell your brand narrative. From simple design elements like font choice and color palettes to emails and print ads, graphic design communicates the look and feel of your brand and can help portray an emotion or feeling that supports your message.

SMART BUSINESSES USE WELL DESIGNED CONTENT IN EVERY STAGE OF THE SALES FUNNEL TO INFORM, DELIGHT, AND EVENTUALLY PERSUADE.

Sample Funnel With Complimentary Content Marketing

- Create a flyer, newsletter or lead magnet to inform your audience about an upcoming product launch

- Design a social media ad and/or print add to promote your launch

- Write and release blog posts to cement yourself as an expert in your industry and get people excited for your upcoming launch

- Design a sales landing page to collect customer information

- Design an email series to upsell a service and nurture customer relationships

- Design social media graphics to promote your business and increase brand awareness

+ Let’s chat about your project and goals to receive a custom content marketing quote.

*Our graphic packages include one round of revisions. Additional revisions are $25 each.

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©2020 HALCON MARKETING SOLUTIONS 

Brand Photography: Abbie Takes Pictures + Videography: McElroy Commercial Photography

122 N. Kirkwood Rd. #207

St. Louis, MO 63122